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Webinar: The Business Analyst and Behavioural Analytics

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You are being watched. You are being tracked. You are being followed. No, you haven’t fallen into a spy novel or a scene from 1984. This is behavioral analytics. Analyzing actions taken online to determine behavioral anomalies for purposes of identifying products that could be of interest to you, general trends in usage, and potential security threats. While you as a business analyst may not be dealing with behavioral analytics now, it clearly is one of the higher growth areas for both business and technology. How will behavioral analytics affect your organization and, more specifically your job in the future?

This webinar describes what behavioral analytics is, how it is currently used, what is potential is, and how you can get in on the ground floor and grow with the technology.


  • The analytics of behavior
  • Define the information that describes the behavior
  • Built-in challenges to behavioral analytics: privacy and intrusion
  • How a business analyst fits in to the behavioral analytics world
  • The future of behavioral analytics and the business analyst
** Eligible for PDUs, CDUs. ** 

FEATURED SPEAKER Steve Blais, PMP, PMI-PBA Author, consultant, teacher and coach Steve Blais, PMP, PMI-PBA, is an author, consultant, teacher and coach who has nearly 50 years’ experience in Information Technologies working as a programmer, project manager, business analyst, system analyst, general manager, and tester. He has also been in an executive position for several start-up companies. He develops business analysis and agile processes and trains business analysts, project managers, and executive for organizations around the world. He is the author of Business Analysis: Best Practices for Success (John Wiley, 2011) and co-author of Business Analysis for Practitioners: a Practice Guide (PMI, 2014) and a contributor to the Business Analyst Body of Knowledge, V3 (IIBA, 2015).

Download slides -> The Business Analyst and Behavioural Analytics

Download video ->  The Business Analyst and Behavioural Analytics



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