ANSWER

Design thinking is an approach to problem solving and product design that is customer-focused, starting from the needs, problems, habits, and practices of the customer.  For business analysts, design thinking can prove to be a valuable approach analysis and design to develop innovative solutions through practices such as:

• Understanding the user needs,

• Problem definition,

• Ideation and prototyping,

• Collaboration and stakeholder engagement.

The chief principles of design thinking include the practice of empathy, collaboration, experimentation, as well as iteration and refinement of ideas based on user-feedback. This relentless focus on the customer, design thinking enables teams to develop solutions that are not only effective, but also user-centered and human-focused.

Some key high-level points about design thinking:

• Design thinking is a problem-solving approach,

• Design thinking focuses on understanding the needs of the customer,

• Design thinking  involves empathy, problem definition, ideation, prototyping and testing,

• Design thinking emphasizes collaboration and experimentation,

• Design thinking is a creative process,

• Design thinking requires focus on user feedback,

• Design thinking enables the developing solutions that are human-focused,

• Design thinking is a  tool for solving complex problems.