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What is a balanced scorecard?

Posted by Chris Adams

Article Rating // 19201 Views // 0 Additional Answers & Comments

Categories: Business Analysis, Leadership & Management, General, Enterprise Analysis (BABOK KA)


A balanced scorecard is a framework that organizations can use to align business activities to the organization’s strategy and vision. Although often viewed as a strategic tool, the balanced scorecard works equally well at the operational level.

Originated by Dr. Robert Kaplan and David Norton, it combines both financial and non-financial performance measures to give a ‘balanced’ view of the organization. Performance measures are established and monitored within each of the following four perspectives:

  • Financial
  • Customer
  • Internal business processes
  • Learning and growth

As described by Kaplan and Norton, the balanced scorecard enabled companies to track financial results while simultaneously monitoring progress in building the capabilities and acquiring the intangible assets they would need for future growth. The scorecard wasn’t a replacement for financial measures; it was their complement. (Using the Balanced Scorecard as a Strategic Management System, Harvard Business Review, July 2007).

Basic concepts of the balanced scorecard approach are explained in this short video Strategic Planning with the Balanced Scorecard.

Sandy Lambert
Business Architect
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Do your homework prior to the business analysis interview!

Having an idea of the type of questions you might be asked during a business analyst interview will not only give you confidence but it will also help you to formulate your thoughts and to be better prepared to answer the interview questions you might get during the interview for a business analyst position.  Of course, just memorizing a list of business analyst interview questions will not make you a great business analyst but it might just help you get that next job.



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